GILDAN
BRANDING
YEAR
2022
2022
YEAR
TOOLS USED
Adobe Suite (Ae, Ai, Id, Ps)
For my team’s work, Gildan was included on the Dow Jones Sustainability Index and the Corporate Knights’ Global 100 List, being the only apparel manufacturing company included on either list.
TOOLS USED
SERVICES
Advertising
Art Direction
Branding
Packaging
Advertising (Display Ads, Social Media, Strategy)
Art Direction
Branding (Guidelines, Identity, Strategy)
Packaging
SERVICES
SUMMARY
I was tasked with leading the visual design of Gildan’s Made With Respect campaign, which focused on reintroducing the company’s positive impact on sustainability, taking back its market share of the impact and ethics conversation.
I was tasked with leading the visual design of Gildan’s Made With Respect campaign, which focused on reintroducing the company’s positive impact on sustainability, taking back its market share of the impact and ethics conversation.
SUMMARY
IMPACT
Adobe Suite (Ae, Ai, Id, Ps)
IMPACT
For my team’s work, Gildan was included on the Dow Jones Sustainability Index and the Corporate Knights’ Global 100 List, being the only apparel manufacturing company included on either list.
To ensure the campaign strictly highlights Gildan's ESG program, we designed a wordmark to emphasize "Made With Respect."
Used across all Gildan brands and their applicable taglines, the lockup created allows for plug-and-play ability.
